So you’re media ready. You want to pitch the press. You know you’re onto something hot and want the world to know – but what the heck do you say? What do you write about? What is really press worthy?
Every week, I’m scouring the internet looking for new tools, strategies and tactics, to improve my game and be able to share with you – experts, small business owners, speakers and professionals alike, how to get a bigger bang for your buck with marketing and PR. And, as you may have remembered, my favorite two words are marketing and free.
Enter PressFarm.com. It’s a totally cool site and an amazing resource for ideas on what to pitch – with 10 cold email pitch-to-journalist templates to choose from. A few sample templates are: how to share a personal story, a company milestone or a new ground-breaking product – or just how to connect with a journalist as a resource or subject matter expert. Plus, what I love is that there are explanations, on why each paragraph is part of the pitch and why it’s important. How good is that!
When I speak around the world about marketing and free publicity, I always use PressFarm.com as an example, plus of course Buzzsumo, another favorite. We’ll talk about that later.
I’m Robin Samora, host of Fast Marketing Minute. Let me show you how to get media attention and position yourself as a leading authority in your field. Reach out to me personally by email at Robin@RobinSamora.com or and let’s set up a call. Talk tomorrow!