Want Pinterest traffic that will buy? Listen in
Today, let’s talk about 4 Pinterest marketing tips to drive power buyers to your website.
4 Pinterest Marketing Tips to Attract Power Buyers
1. Actively seek out new people to follow. Every day, follow new people, comment, save and pin on other people’s boards. This makes you look like an active user.
2. Use keywords to your advantage. Your boards, descriptions and categories all impact how your content shows up in search results. Use clear, descriptive language and keywords that your audience would use to find you. What you say (or don’t say) in 500 characters will make your board stand out.
3. Attract new prospects with fresh content. New fresh and relevant content is what Pinterest users want and what the algorithm is looking for. Spend time creating images and videos of your brand or products to inspire people to share your content and learn more. Emotional connection drives action.
4. Always link back to your website. Your SEO strategy doesn’t have to be over the top complicated. But without optimizing keywords in all your descriptions, you’re playing half a game. Remember that every time a pin is re-pinned, that’s another link and opportunity for your audience can find you.
To drive traffic and power buyers to your site, and win in Pinterest search results, create compelling content and links to your boards. And always use strong, relevant keywords to boost your SEO juice and drive business to your door.
I’m Robin Samora with the Fast Marketing Minute. If you like these marketing tips, visit my website at RobinSamora.com and see how I can help you grow your brand. Talk soon!