by Marketing and PR Expert Robin Samora | Sep 26, 2022 | Branding, Content Marketing, Fast Marketing Minute, Marketing Materials, Podcast
Want to know how to build a better marketing plan and win more customers? Look at the marketing framework to see if you’re on target. Here are some tips to help you get there. Let’s talk about what it takes to improve your marketing plan framework. Market research is...
by Marketing and PR Expert Robin Samora | Jul 18, 2022 | Pitching the Media, Podcast
Are you on the fence about creating a podcast? Here are three reasons why it can help with your marketing. Open Spotify, Apple Podcasts or any other podcast hosting app and you’ll find content on just about any topic. And many are produced by brands that sponsor their...
by Marketing and PR Expert Robin Samora | Nov 12, 2019 | Event Marketing, Fast Marketing Minute, Podcast, Public Speaking
If you give workshops or provide training to small groups or a larger audience, I’m going to call you a speaker for easy thinking. OK? In a nutshell, you sell concepts to other people who are interested in what you have to say. The best $10 you can spend, if you’re a...
by Marketing and PR Expert Robin Samora | Nov 11, 2019 | Fast Marketing Minute, Podcast, Public Relations, Small Business Marketing
Let’s talk about the 4 different types of media you need to know about and include in your marketing plan. The first is traditional media. That would be print, TV, radio – and include newspapers, magazine articles, and so on. The second, is your own media. That’s...
by Marketing and PR Expert Robin Samora | Nov 10, 2019 | Content Marketing, Fast Marketing Minute, Podcast, Social Media
Today, we’re going to talk about editorial calendars. So, what’s an editorial calendar and how can it help you grow your business? Think of an editorial calendar as a glorified excel spreadsheet with different tabs. It doesn’t have to be super complicated. And, each...
by Marketing and PR Expert Robin Samora | Nov 9, 2019 | Event Marketing, Fast Marketing Minute, Podcast, Public Speaking, Uncategorized
Every speaker wants to get booked – well most any way. Some insist they get paid, others are ok with getting experience, and then there are speakers who will speak for free – if they’re speaking to the perfect target audience – and they can sell from the stage....