by Marketing and PR Expert Robin Samora | Jan 27, 2020 | Fast Marketing Minute, SEO, Website
Sometimes you don’t know what you don’t know. And how can you know everything? You can’t. Especially about marketing. Today, I wanted to talk about four things you may not know that’s affecting your search ranking and SEO. Avoid writing content that’s too short....
by Marketing and PR Expert Robin Samora | Jan 25, 2020 | Fast Marketing Minute, SEO, Website
Did you know that 25% of adults in the US own a smart speaker, like an Amazon Echo or a Google Home? And 31% of smartphone users in the world use voice search, like Siri, at least once per week. Voice search is here to stay, and more powerful than ever for marketers...
by Marketing and PR Expert Robin Samora | Jan 22, 2020 | Fast Marketing Minute, SEO, Website
Google has more than 200 indicators that determine SEO, but the top three should be no major surprise. Do you know what they are to rank higher on Google? First is content. Creating lots of valuable content on a consistent basis that provides value to readers is...
by Marketing and PR Expert Robin Samora | Jan 9, 2020 | Fast Marketing Minute, Small Business Marketing, Uncategorized, Website
If Google hasn’t indexed your website, you might as well not exist because no one can find you. Not so good. First, you need to see if your site has been indexed. Do that by typing the following into your search bar on Google, “site: and then your website name.” This...
by Marketing and PR Expert Robin Samora | Dec 8, 2019 | Content Marketing, Fast Marketing Minute, Website
I tell my clients all the time that FAQs are almost always a necessity on your website. And, almost always, I hear the same response. How do I do it? What questions do I ask? How can I make mine better? Here are a few tips to make your FAQs more effective: First,...
by Marketing and PR Expert Robin Samora | Nov 24, 2019 | Fast Marketing Minute, Small Business Marketing, Website
Website popups are so annoying right? Well they don’t have to be. If you keep them simple and relevant to the content someone’s viewing, they can be enticing. You’ll want to give your viewers an incentive — or what I call a legal bribe — in exchange for...