We all know being thankful is important, but did you know that it can actually grow your audience? Here’s a simple strategy that people use all the time on social media. You thank influential people or nano-influencers in groups. I’m not talking about individually thanking each person who follows you, although that’s great too. I’m talking about publicly thanking people and brands who have a big following to pull some attention your way.
Have you recently spoken at an event or had your blog featured on a website? Thank people publicly on social media. Tag them, obviously, but be sure to take the time to research important hashtags for their industry. And don’t forget to share the link to your content. This attitude of gratitude will attract their followers — to follow you.
If this situation doesn’t apply to you, do it another way. Thank a speaker for their insight on a recent TED Talk you loved. Thank a blogger for advice that got your website to convert better. If you have someone you love following you on Instagram, thank them just for being awesome.
The power of tagging a major influencer or a micro-influencer who is well respected in your industry is huge. It gets you, your brand and your business in front of a whole new audience and in a sincerely positive way.
It may also open the doors to network with the influencers who you’re tagging. Being on an influencer’s radar can boost your like, know, trust and believability through the roof. As long as it’s done with good intention and mindfully,.
I’m Robin Samora host of Fast Marketing Minute. Thanks for listening. If you’d like to learn more about marketing and growing your business week by week for a year, download 52 Marketing Ideas to Grow Your Business. It’s at RobinSamora.com/52tips Talk tomorrow!