Hi, it’s Robin Samora with the Fast Marketing Minute.  Glad that you joined me here today! I’m your marketing and PR expert on Alexa, and here to help you grow your business and brand. 

Want a handful of SEO tips to get more business and a higher Google ranking?

First, understand that SEO is a process, not an overnight magic trick. And, that’s true whether you hire out or DIY. Look at your Google Analytics and set a goal for what you’d like to accomplish. Test and track to see what’s working. Then tweak accordingly.

This might be a no-brainer, but use keywords on your title tags and get them right. Title tags are keyword rich and usually have between 50 – 60 characters. Be sure they’re also in the headers, body and image alt-tags too.

Take advantage of Word Press plugins like Yoast SEO. Once you focus on keywords and start writing, Yoast will grade you – from red to yellow to green when you’re hitting the mark. The more you write the better you’ll get.

Post videos and transcripts on your website. Videos keep visitors on your page longer (and Google likes that). As an added bonus, provide a transcript of the video with medium and long-tail keywords to build SEO and drive traffic.

I’m Robin Samora, host of Fast Marketing Minute. Have a marketing question? Shoot me an email at Robin@RobinSamora.com Just mention, Fast Marketing Minute in the headline. Talk tomorrow!