Even the most engaged follower will get disillusioned if you keep using the same-old, same-old social media content. Article after article, post after post is so boring. Try some new approaches. Ask for an opinion. Throw out a question and see who jumps in with an answer. People are naturally competitive, so it’s perfectly fine – in fact fun to shake it up with a quiz or contest. Even if you offer a silly prize, you’ll be surprised at the number of responses. People love to win!
Jump on the brand wagon with day of the week hacks. #MotivationMonday. #Throwback Thursday. Check out NationalToday.com or NationalDayCalendar.com and see what national day aligns with your business — like National Redhead Day or National Hug Your Cat Day. There are also national months that you may know, like National Bullying Prevention Month — but also Couple Appreciation Month and National Iced Tea month.
You can share short videos answering FAQs or how-to-tips, announce new products, special promotions or repurpose evergreen content with new graphics.
I’m Robin Samora, host of Fast Marketing Minute. Have a burning question? Pick up the phone and ask. Reach me at RobinSamora.com. Just mention, Fast Marketing Minute so I can thank Alexa. Talk tomorrow!